WordPress is the most popular website creation tool used today. It has a very easy to understand content management system (CMS) and is a powerful tool for bloggers.
We’ve listed the very best WordPress Hosting Services to help you get started. But that’s just the beginning. Getting your WordPress site up and running takes a lot of time, thought, and often resources, if you really want it done right.
Here are a few tips to help you make sure that you’re taking advantage of everything that WordPress has to offer, so that your website gets you the results you want.
1. Think About Your Homepage
WordPress lets you create a regular homepage that can be configures however you want, or a blog page that shows recent blog posts, popular posts, etc.
You need to decide which of these two options would most benefit your business and get your visitors to take the action you want them to take. Take the time to think about it before deciding.
In general, a homepage seems to be a better option because you can include the benefits of your business and a main call-to-action, to either purchase or sign up. Visitors will find your blog easily enough when you share it on different social platforms.
On the other hand, a blog as your homepage can be beneficial if it is the first thing you want visitors to interact with. Testing the two options to see what gets you more subscribers or clients is a good idea.
2. Retain Your Visitors
When someone visits your website, you need to make sure that you have a way of getting them to keep coming back after they leave.
The best way to do this is to get them to subscribe to your mailing list so that you can build a relationship with them, and send updates on new blog posts and promotions, and the like.
WordPress has a lot of plugins you can use to create your list, including MailChimp and aWeber, and other interesting design plugins that allow you to create subscription popups.
3. Invest in SEO
Take the time to install an SEO plugin so that you can optimize each page and blog post on your website to be search engine friendly. This will help you in the long-term to get more organic traffic and to build a reputation as a thought-leader in your industry.
4. Make the Content Shareable
This can be done with another one of the many WordPress plugins available to do. Find one that adds share buttons to every post on your website to encourage users to share your content and get more new traffic.
5. Track Everything
Install Google Analytics on your site so that you can see what your most successful posts are, where people are getting lost on your website, where they’re coming from, and more. This will allow you to learn what content works best, what pages need to be improved, and how to optimize your targeting and marketing strategy.
6. Back Everything Up
While every effort should be made to secure your site, you can never really ensure that it won’t be infected with malware or hacked. It is always important to keep an updated backup so that you can quickly restore everything without losing much in traffic and revenues.
Take the time to think about what is best for your business every step of the way, track everything, and be flexible so that you can always optimize your process.
Are you looking for a great WordPress Hosting platform for your website? Check out our list of recommended hosting sites that offer WordPress Hosting.